Harmonic Insight

The Impact of Apple’s HEVC Adoption

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Early 2018 is a particularly dynamic time for codec development and deployment, and many streaming publishers are wondering whether to stand pat with H.264 or to start to experiment with VP9, HEVC, or even AV1. When Apple added HEVC to HLS in mid-2017, HEVC seemed like the frontrunner. What will be the impact on codec…

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Virtual Reality: Time to Get Ready

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You’ve likely read a plethora of Virtual Reality announcements leading up to and at CES, including the latest news on the device side from Facebook (Oculus Go, Santa Cruz), Google Daydream (Lenovo Mirage) and HTC (VIVE Focus, VIVE Pro). There have also been companies exiting the market, like Nokia. A big wave of location-based entertainment…

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The Future of HEVC is Getting Clearer

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HEVC, an MPEG video compression standard published in 2013, has not seen much traction outside of Ultra HD deployments. The main reasons are that HEVC can be complex and expensive from a licensing perspective. With that being said, in June 2017, HEVC garnered extra attention after Apple announced that it will support the video compression…

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Apple Backs AV1: What Does This Mean for the Future of Video Codecs

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Earlier this month, Apple joined the Alliance for Open Media (AOM), which is working on the next-generation AV1 video compression standard. It’s interesting that Apple is now supporting AV1, after having just announced backing HEVC in both devices and software tools (i.e., publishing, browsers). Why Apple Now Stands Behind AV1 There are a few reasons,…

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The Hot Trend in the MENA Region – OTT Video Delivery

MENA OTT Video Delivery_Harmonic Blog

In the Middle East and North Africa, OTT TV episodes and movies will generate revenues of $1.75 billion by 2022, more than quadruple the $428 million recorded in 2016, according to the latest report from Digital TV Research. There’s no doubt about it: The pay-TV market is changing rapidly thanks to the ubiquitousness of OTT…

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V-Blog: IP-Based Workflow – AMWA IS-04 Specification (Part 3)

AMWA IS-04

Part 3 of our V-Blog series on IP examines how the AMWA IS-04 specification enables different systems from different manufacturers to talk to one another in an all-IP environment. For example, instead of manually configuring routing tables for SDI today, the IS-04 specification automates the discovery and registration process for IP sources and destinations on…

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V-Blog: IP-Based Workflow: SMPTE ST 2110 (Part 2)

Part 2 of our V-Blog series on IP focuses on SMPTE ST 2110 and explores the requirements for more complex workflows that can benefit from uncompressed IP solutions. Where SMPTE ST 2022-6 sets the baseline for IP interoperability, this edition explains how SMPTE ST 2110 enables greater flexibility in handling video, audio and data sources…

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OTT Innovation Is Heating Up

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OTT is one of the biggest technology trends in the pay-TV environment right now. Global OTT revenues will more than double between 2016 and 2022, driven by the success of subscription video-on-demand (SVOD), according to a new study from Digital TV Research. The study claims that online TV episode and movie rentals will grow from…

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V-Blog: IP-Based Workflow: SMPTE ST 2022-6 (Part 1)

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We’re on the cusp of moving to all uncompressed video over IP thanks to standards such as SMPTE ST 2022-6 and the newly approved SMPTE ST 2110. In the first of this series of V-Blogs on IP, our resident expert discusses ST 2022-6 implementation and explains how hybrid SDI and IP solutions can help broadcasters…

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ATSC 3.0: The Migration to Next-Gen TV

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With ATSC 3.0 just on the verge of completion, and the repack underway, now is the ideal time for broadcasters in the U.S. to start planning how and when they’ll migrate to the next-gen TV standard. ATSC 3.0 will provide broadcasters with the opportunity to offer superior over-the-air TV as well as deliver hybrid broadcast…

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